What's in a name?
What's in a name? Virtually ... everything. In the virtual world of the Internet, your domain name is what gets you noticed – it’s what pops up on searches, it’s what captures clicks. Increasingly, having a trusted, credible domain name gives you a real advantage. As well as the name itself, what follows it can be just as important – the domain extension. Are you a dot com company, or does someone else already own that domain name? Are you a .lu, .net., .org, .biz., info? And what about if you are going global? Should you invest in a .uk, .de or even an .au extension? These are important questions to answer for the success of your business, and we’re here to help you make the right choices.